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Forget the Competition, Find Your Compellers: Why Inspiration Beats Comparison

Let's talk about that familiar feeling: scrolling through social media, seeing what your peers are up to, and maybe feeling a pang of comparison. "They have such a cool website!" "All their content looks so good!" While a little healthy competition can be motivating, getting stuck in a compare-and-despair cycle can stifle your creativity and leave you feeling burnt out. Enter the idea of compellers, a cool little concept I learnt from the wonderful Kirstin Butler in her book 'The Comfort Zone."...